How to stand out on Instagram? Is there a magic recipe for gaining popularity on this platform? Today, I am sharing with you some tips that will help you get your profile started and gain followers and their commitment.
If you’re wondering how to stand out on Instagram and get hundreds or thousands of new likes and followers overnight, then… I have to worry you. Building a community on Instagram doesn’t work that way, unfortunately. Of course, there are a lot of people who practice buying likes or followers, but such activities do not pay off in the long run (especially in light of the recent changes in the algorithm!). A purchased fan will not get you any commitment. A purchased like will not translate into real commitment. Building a community is a continuous process, so please keep in mind a few important rules that you can find below.
If you want to build a real, authentic and engaged community around your profile and brand, focus on honest actions that will help you build a “healthy” audience. Interestingly, it’s not as difficult as it may seem. All you need is a little time, patience and persistence. In addition, in this article, you will find 12 tried and tested tips to help you with this. At the end of the article, you will also find a list of tools and applications that will help you in this process. Ready?
Tip # 1: Post regularly
In order for your actions on Instagram to bring good results, you need to ensure regularity and the appropriate frequency of publications. Note that we live in a time of extraordinary saturation with content. We are surrounded by so many messages and messages that it is very easy to overlook some of them. If you limit yourself to occasional publications, you probably don’t have to count on a quick follower growth and reaching with your posts from a wide audience. How do you get on instagram when content is literally flooding you?
What to do? How to live? How to stand out on Instagram by posting regularly?
Make an Instagram post plan and follow it. If you are just starting your adventure with Instagram, start by publishing content, e.g. every 2-3 days and measure the results. See how many people your posts reach and how many app users are responding to them. Observe which hashtags bring the best results. After a while, try to post once a day, delivering interesting content to your audience every day. Experiment. Play with filters, effects, form. Try Insta Stories, which are currently giving really interesting results.
To facilitate the planning of posts, you can use, for example, the Later application. It not only allows you to schedule up to 30 posts per month (in the free plan), but also allows you to add photos and descriptions from your computer, which makes your work much easier.
Read more – How to get verified on Instagram
Tip # 2: Optimize your profile
The profile is our showcase, which additionally has the form of a very brief description on Instagram. Therefore, we cannot go crazy here, but it is still worth taking care of the appropriate appearance. Use the description field to briefly convey the most important information. You can use e.g. keywords or hashtags that best describe what you are doing.
Tip # 3: Talk and engage
How to stand out on Instagram? Try to post content that best reflects you and your story. What is authentic and told in an interesting way attracts people. Allow yourself to show your life, business or blogging behind the scenes. Set the boundaries of privacy, but also don’t be afraid to open the veil of secrecy. Show what you do, how you spend your free time, what coffee you drink in the morning, what makes you happy, what you read or watch interesting. Your fans like authenticity, and that’s why they’re watching you.
Tip # 4: Use descriptions
The foundation of Instagram are photos. However, if you’re wondering how to stand out on Instagram, don’t forget about the description as well. This is where your “secret weapon” is located – hashtags, thanks to which you will help people who are interested in a specific topic find your photos. In addition, consider where you are more likely to leave a comment or a heart? In the post, where is the photo itself, or where, next to a nice photo, there are also a few hashtags and a description in which the author briefly outlines the circumstances of its creation or asks a question in it to the recipients? Which of these posts is more authentic to you?