The certification of organic production is of interest to both producers and consumers. It is one of the key elements supporting green markets based on the principles of sustainable development. It allows farmers and food companies to become competitive and bring the highest quality products to the market. However, what does the ecological certificate really prove?
What is ecological certification?
Eco-certification takes place when an independent agency – a governmental organization, non-governmental organization or industry consortium, tests and verifies compliance with sustainable practice in the production of a given item. Ecological certificates are usually applied to products, but can also be imposed on entire processes.
Not only food producers (i.e. farmers) are subject to certification, but also processors, packaging companies and wholesalers purchasing agricultural products.
Obtaining an ecological certificate – what does it say about the company?
By implementing the certificate, you can prove to your stakeholders, clients and staff that you are aware of your environmental obligations and that you want to reduce the company’s negative impact on the environment. It is connected with risk reduction and taking mitigating actions, which are to bring positive results in the future. The ecological certificate also proves that the company operates in accordance with the applicable national and international regulations.
Having a certificate gives potential customers an immediate confirmation that the company is taking rational and real steps to minimize the environmental impact of the organization. This is crucial as the market increasingly understands environmental issues and consumers are becoming conscious audiences.
Qualified employees also increasingly want to work in organizations that have an ecological certificate. They realize that stopping environmental pollution is not a trend, but the only path that today’s companies have to follow.
Green leaf, or the logo
Ecological products are marked with the green leaf logo, which is valid throughout the European Union. However, it is worth knowing that in many countries of Western Europe there are also other markings. This is due to the fact that before the introduction of the aforementioned Community mark, the so-called private standards (supervised by the entrepreneurs themselves or associations) for organic food and their own very recognizable labels have been developed.